Celebrating 30 Years ‘We Care Project’
This year marks a significant milestone for BSR Realty as we celebrate the 30th anniversary of the We Care Project—a heartfelt initiative that has brought joy and support to families in need during the holiday season. Founded by Barbara Muniz, this project embodies the spirit of community and compassion that we cherish at BSR Realty.
For three decades, Broker Dwight E. Roberts has championed the We Care Project, urging employees, vendors, and property owners to contribute to this noble cause. Thanks to their generosity and commitment, we are proud to announce that this year’s fundraising efforts have raised an impressive $6,000. These funds will help us adopt between 12 and 20 families, including elderly individuals and veterans in the Castro Valley, Hayward, and San Leandro areas—each deserving of assistance and holiday cheer.
What makes the We Care Project truly special is the personalized touch we bring to our efforts. Each adopted family receives a beautifully curated gift basket filled with essentials and delights: new holiday outfits, cozy blankets, warm winter coats, toys from their wish lists, household items, and grocery and gas gift cards. Our goal is to ensure that every recipient feels the warmth of the holiday spirit, knowing that they are cared for and remembered.
The heartwarming aspect of this initiative extends beyond mere donations; it is a family affair. The wrapping of gifts and baskets is undertaken by the children and grandchildren of our office employees, who eagerly contribute their time and creativity to make each package special. In a beautiful display of intergenerational collaboration, even Dwight Roberts’ grandchildren participate in the delivery of these gifts, embodying the essence of community involvement across three generations.
As we reflect on the past 30 years, we are filled with gratitude for the countless individuals who have supported the We Care Project. Together, we have created a legacy of kindness and hope, spreading joy during a time that can be challenging for many. This holiday season, as we deliver our hand-wrapped gifts, we celebrate not only our achievements but also the enduring spirit of generosity that continues to thrive within our community.
Here’s to 30 years of the We Care Project—a testament to the power of giving and the profound impact one small act of kindness can have on those around us. We look forward to many more years of making a difference, together with all those who believe in the mission of caring for others. Happy holidays from all of us at BSR Realty.
